Privacy Policy

Information we collect

We may collect information you provide directly, including your name, business name, email address, phone number, appointment details, business hours, services, call-handling instructions, routing details, integration requests, and information about your lead-handling process. We may also collect basic technical information such as browser type, device information, IP address, website activity, referring pages, advertising click identifiers, campaign parameters included in a link you use to reach us, and privacy-masked interaction data such as clicks, taps, scrolling, navigation paths, and session replays.

When you complete secure card setup, Stripe collects and stores the payment details directly. HGRD & Co. may receive a Stripe customer or payment-method reference and limited details such as card brand, expiration date, and last four digits. We do not receive or store the full card number or CVC.

How we use information

We use information to schedule and provide requested services, respond to questions, send appointment or service updates, improve our website and systems, maintain records, prevent fraud, and comply with legal obligations. We also use referral and campaign data to understand which advertising produced an inquiry or completed setup. We use a business name and optional pronunciation to create the requested voice preview. We use saved payment-method references only under the plan, trial-conversion, and renewal authorization the buyer accepts at checkout.

Service providers

We use service providers for secure payment processing, voice preview generation, customer-relationship records, communications, call handling, analytics, and website hosting. They receive only the information reasonably needed to perform those services and may not use it for unrelated purposes under our agreements and their applicable terms.

Mobile information and SMS

If you expressly opt in to text messages, HGRD & Co. may send appointment reminders and service-related messages. Message frequency varies, generally up to 4 messages per month. Message and data rates may apply. Reply STOP at any time to opt out or HELP for help. Consent is not a condition of purchase.

We do not sell, rent, or share mobile phone numbers or SMS consent data with third parties or affiliates for their marketing or promotional purposes. We may share limited information with service providers that help us deliver communications, operate our systems, or provide requested services, subject to appropriate confidentiality and use restrictions.

Cookies and analytics

We may use cookies or similar technologies, including Google Ads, Google Analytics, and Microsoft Clarity, to keep the website functional, remember campaign attribution, measure completed actions, understand usage, create heatmaps and privacy-masked session replays, and improve performance. Sensitive form and card information is not used as an analytics event label; card fields are handled directly by Stripe. You can control cookies through your browser settings, although some features may not work as intended if cookies are disabled.

Retention and security

We keep information only as long as reasonably necessary for the purposes described here or as required by law. We use reasonable administrative and technical safeguards, but no system can guarantee absolute security.

Your choices

You may ask to access, correct, or delete information we hold about you, subject to legal and operational requirements. You may also opt out of marketing email by using the unsubscribe method provided and opt out of SMS by replying STOP.

Contact us

Questions or requests can be directed to HGRD & Co. at hello@hgrdandco.com or (586) 301-6019.